Meta Will Add a ‘Huge Corpus’ of AI Content into Its Recommendation System
In a recent earnings call, Meta CEO Mark Zuckerberg revealed the company’s ambitious plans to incorporate a significant amount of AI-generated content into its social media recommendation systems. This move is positioned as a major pivot towards what Zuckerberg describes as the third era of social media, following the initial focus on personal content and later the rise of creator-generated content.
Key Highlights:
- AI-Generated Content Surge: Zuckerberg mentioned that users will see an influx of AI-generated posts on platforms like Facebook and Instagram, facilitated by the platform’s ability to create and remix content.
- Vibes as a New Content Medium: He referred to Meta’s Vibes feature as an example of how AI is reshaping content creation. This feature has already seen an impressive user engagement, with over 20 billion images generated in its feed.
- Importance of AI Understanding: The CEO emphasized the growing significance of recommendation systems that possess a deep understanding of AI content, framing them as increasingly valuable in helping users achieve their social media goals.
Meta has been actively enhancing its platforms with various AI features, including in-app photo and video editing tools on Instagram and AI chatbots across WhatsApp, Messenger, and Instagram.
For more details on this development, visit the full article on Engadget.
